Today, great Wi-Fi is about more than just connecting devices—it is about connecting people to your brand. People spend more than 50% of their time on Wi-Fi. Your guest network must be able to not only handle this growing traffic, but also to identify and engage your most loyal guests.
Top 5 Hotel Wi-Fi Hurdles (and How to Overcome Them)
The Hierarchy of Connectivity―From Wi-Fi to Loyalty
People today expect to be connected always and everywhere; sometimes it's hard to believe that there was a world before smartphones and Wi-Fi. In the time since Wi-Fi became ubiquitous in hotels, apartments, and public spaces, it has fueled the evolution of connectivity in a lot of ways. Just like Maslow's hierarchy of needs, the most basic needs start at the bottom, and you can't get to the next level without a strong foundation.
6 Things We Learned About Wi-Fi Strategy at HT-NEXT
Last week some of our team members joined hospitality's brightest minds to talk technology at the HT-NEXT conference in San Diego. We engaged in meaningful conversations, attended informative sessions, and came home with several great insights about how hotel brands develop their Wi-Fi strategy for today—and tomorrow.
How to Improve Hotel Wi-Fi Security with Passpoint (a.k.a. Hotspot 2.0)
Spring Breakers Beware! Much ado has been made about hotel Wi-Fi security since a recent report from the Today Show showed just how easy it is for hackers to tap guests’ personal information via hotel Wi-Fi. Unsuspecting sunbathers naively connect poolside only to learn a nefarious hacker has secretly duped them into authenticating on to a fake Wi-Fi network that closely resembles the hotel’s.
2018 Hotel Connectivity Predictions
As a follow-up to our recent article in Hospitality Upgrade, “The Future of Hotel Wi-Fi”, we have pulled together our insights plus thoughts from some of the industry’s best and brightest to present you with our top six predictions for hotel connectivity in 2018.