The Hotel Technology Next Generation (HTNG) association is heavily invested in solving hospitality’s biggest technology challenges. The HTNG annual North American conference kicks off today at the beautiful Rancho Bernardo Inn in California. The conference is focused on helping hoteliers gain a better understanding of hotel technology and future trends.

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In a recent study by the Incentive Research Foundation (IRF) event planners, third party vendors, and sales managers identified WiFi, Virtual Meetings, Social Media, and Mobile Apps as important considerations in determining where to host offsite meetings and events. Second to those were audience response systems, badge screening, and cloud computing, with audio/video support and computers as a “given.” Insights on the top 4 technology aspects are detailed below.

With 80-85% of business travelers carrying smartphones (Leposa 2013), there’s no question that digital technology, namely mobile technology, is changing the way we communicate and get around. Meetings and conferences already look and feel completely different than they did 10 years ago.